Posted by: kaylekd on: April 28, 2010
Chapter three explains how to avoid legal hassles.
One of the types of legal problems that can come up is the term libel. Libel is something that causes injury to ones reputation. This can be a cartoon, picture, or even words. An example of a libel act is slander, which involves hurts someones reputation by oral communication.
Defamation is another legal problem that if not careful, will cause problems. Defamation can be used as a collective term if a statement is published by print or broadcast and if the plaintiff is able to be identified.
A tip for success that I noticed that is helpful for PR practitioners is dont plagiarize. Copyright and plagiarism can be different. You can still get in trouble for using something that is copywrited if you attribute the materl but you do not get the permission from the source. One of the main problem areas for plagerism is the internet. It is incredibly easy for people to put information on the internet thinking no one will ever noticed that it has already been published somewhere else.
This information is from my book: Public Relations Writing and Media Techniques